As cloud computing continues its expansion, software-as-a-service (SaaS) companies have become a popular investment option and a hot topic on Wall Street.

Public companies like Oracle Corporation ORCL 0.84%, Workday Inc WDAY 1.15% and salesforce.com, inc. CRM 0.07% have become the public face of SaaS, but there is also some exciting new competition in the space as well.

Drip

Drip is a burgeoning SaaS company that is primarily focused on providing easy-to-use software that allows customers to design personalized, highly-targeted automated email campaigns.

On its website, Drip markets its services as “lightweight marketing automation that doesn’t suck.” The company prides itself on its simplicity and value as an alternative to Eloqua, Marketo, Ontraport or Infusionsoft at 10 percent of the cost.

According to company officials, Drip added close to 1,000 new customers in 2015 and increased revenue by 3.5-fold.

Ambassador

Another rising star in the SaaS world is…

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