JMP Securities Sat Down With TubeMogul, Yelp & Zillow Execs; Here’s What Happened

In a recent report, analysts at JMP Securities expressed their bullish outlook for three stocks following meetings with company executives at the JMP Securities Technology Conference this week.

Here is a summary of what analysts had to say about the three names.

TubeMogul Inc TUBE 4.17%

Analysts have several major takeaways from their fireside chat with CFO Paul Joachim. According to Joachim, the company’s future margin expansion will likely be driven by its transformation to Platform Direct, and investors can expect the company’s investments in Programmatic TV and Display to rise in 2015.

Analysts believe that the recent 31 percent sell-off in TubeMogul shares is overdone.

“We continue to believe that TubeMogul is well-positioned to grow its share of the $70B+ domestic TV advertising market as advertisers increasingly follow audiences online, creating a positive risk/reward in the shares,” they explain in the report.

JMP Securities has an Outperform rating on TubeMogul and a $21 target for the stock.

Yelp Inc YELP 0.31%

JMP analysts are bullish on Yelp after sitting down with COO Geoff Donaker and VP of Corporate Communications Vince Sollitto. Analysts believe Yelp is well-positioned in the local business review space, and they believe that the company has a competitive advantage over peers because of the “highly proprietary and not easily replicable” nature of its reviews.

JMP Securities has an Outperform rating on Yelp and a $72 price target for the stock.

Zillow Group Inc Z 1.34%

JMP analysts have a positive outlook for Zillow after meeting with Investor Relations Officer RJ Jones. Analysts believe that Trulia will transition from a Share-of-Voice model to an impressions-based model after Zillow incorporates its ad product infrastructure.

In addition, analysts see “minimal” disruption from Zillow’s transition away from ListHub.

JMP Securities has an Outperform rating on Zillow and a $145 target for the stock.

Read this article and all my other articles for free on Benzinga by clicking here

Want to learn more about the stock market? Or maybe you just want to be able to look sophisticated in front of your coworkers when they ask you what you are reading on your Kindle, and you’d prefer to tell them “Oh, I’m just reading a book about stock market analysis,” rather than the usual “Oh, I’m just looking at pics of my ex-girlfriend on Facebook.” For these reasons and more, check out my book, Beating Wall Street with Common SenseI don’t have a degree in finance; I have a degree in neuroscience. You don’t have to predict what stocks will do if you can predict what traders will do and be one step ahead of them. I made a 400% return in the stock market over five years using only basic principles of psychology and common sense. Beating Wall Street with Common Sense is now available on Amazon, and tradingcommonsense.com is always available on your local internet!